_______________________________________________________________________
Workshop Update - More Cultivating Sustainability Workshops Coming Soon
The great response to the recent Cultivating Sustainability workshops in Melbourne, Wellington & Auckland, shows that sustainability advocates are hungry for practical tools and models to create behaviour change. Here are just some of the comments from attendees
"A rich and well-paced workshop that provided many tools, tips and techniques to help create sustainable behaviour"
"The workshop provided me with some really useful tools to inject into our behaviour change programmes"
"Great workshop - good balance of theory with participatory exercises and discussions"
"A great selection of practical tools to help with behaviour change programme planning and development"
Planning is now underway for further workshops in the main centres of Australia, and possibly a further visit to New Zealand before the end of the year. One of the priorities for this plan is to travel as efficiently as possible to reduce environmental impact*. To this end planning would be greatly assisted if people could email expressions of interest in the workshop to timc@awake.com.au
The Cultivating Sustainability workshop can also be run in-house, either in it’s entirety or tailored to suit your needs. If your organisation or community group would like to discuss the possibility of an inhouse workshop, it would be great to hear from you so that it can be worked into the schedule.
*Traveling between cities to conduct workshops obviously has an environmental impact, so the plan is to reduce the amount of individual trips and travel as efficiently as possible. I am also exploring the possibility of delivering workshops via webinar or video conference, although have yet to find a solution which is satisfactory for delivering a full day workshop which incorporates experiential tools. One of the things attendees really love about these workshops is the ability to meet and share ideas with like-minded people. While the search for the ideal solution continues, I hope the net impact of providing sustainability advocates with tools for behaviour change goes some way to justifying the travel involved.
_______________________________________________________________________
60 Seconds with… Bronwyn Darlington, founder of Rise Up Productions
What first got you focused on sustainability?
I was speaking to workers on a mine site and I was asking them questions about green issues that I realised I could not even answer about the clothing we wear.
What is the sustainable choice you have recently made of which you are most proud?
Riding my bike to business meetings in high heels.
What is a less sustainable choice that you are not so proud of?
I have a boat and enjoy adrenalin sports like wake-boarding, go-karting- not very environmentally friendly!
_______________________________________________________________________
Research Article of the Month - Human Nature and Environmentally Responsible Behavior
Where?
Human Nature and Environmentally Responsible Behavior
(Full article available for free online)
by Stephen Kaplan
Journal of Social Issues (2000) Volume 56 Issue 3, Pages 491 - 508
What is it about?
In the words of the author, "this article constitutes a search for a people-oriented approach to encouraging environmentally responsible behavior". He argues that appealing to altruism has contributed to helplessness and a sense that we have to reduce our quality of life to be green.
What did they find?
Kaplan advocates a Reasonable Person approach, which draws on the desire of people to develop their competence and solve problems. Instead of calling for sacrifice, he argues that environmental educators should be encouraging participatory involvement by people, and presenting them with green choices for which there are clear benefits.
What can we take from this?
This article provides hope for those who are faced with the task of trying to convince people to do something that they do not want to do. By exploring some core issues of human nature and motivation, Kaplan has provided some useful pointers for how we can accentuate the positive of sustainable choices and increase the chance that people will feel good, rather than helpless, about sustainability.
_______________________________________________________________________
Creating a Culture of Sustainability - Partner for Pilot Project needed
Awake is currently seeking a group or organisation who wishes to be involved in a pilot program for creating behaviour and culture change. The project would involve the following
1. Gathering of baseline data about
a. the group's current attitudes and beliefs about sustainability
b. behaviours in relation to sustainability
c. outcomes, such as use of water, paper, energy etc
2. One or more workshops, tailored to suit the group’s needs, focused on engaging, empowering and inspiring people around sustainability
3. Follow-up measures to track the impact of the interventions
The purpose of the project is to assess the effectiveness of a specific psychology-based approach to creating lasting behaviour change within a group or organisation. It would ideally suit a small-medium organisation, or a team/site within a larger organisation. The format and approach is flexible, so please don’t hesitate to contact me with suggestions.
If you are interested in being part of this project, or know somebody who is, please contact timc@awake.com.au
_______________________________________________________________________
Exercise of the Month - Accentuate the positive
- List 3 things that you are struggling to change in order to lighten your ecological footprint. (eg. Driving to work)
- For each, note 3 benefits which you will gain by changing your behaviour. Try to consider ecological, emotional, financial, spiritual and community benefits. (Eg. Save money, be more relaxed, lower my contribution to pollution, meet interesting people)
Often when we consider changing our behaviour, our attention is drawn to what we will be "giving up if we change. Just putting our attention on the benefits of a change, rather than the drawbacks, can inspire us. And sometimes it also helps to consider the benefits on a number of levels, rather than those which are immediately obvious.
The exercise of the month provides a tool to help you get engaged, inspired, aware and in action around sustainability. Feel free to use it on your own, with a friend, or in your work. If you do use it with others, please tell them where you got it!
_______________________________________________________________________
About Awake
Awake provides psychology-based services to support the development of sustainable behaviour in individuals, groups and organisations. Visit www.awake.com.au for more info
________________________________________________________________________________
Subscribing to Wake-Up Call
If you know someone who is interested in behaviour change for sustainability, please forward Wake-Up Call to them so they can subscribe.
To subscribe to Wake-Up call, email subscribe@awake.com.au
©Awake 2008